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Affiliate marketing: hard but lucrative

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T

he promise of riches reaped from your armchair are generally to be found on dodgy-looking flyers taped to lampposts. However, a number of websites are offering the chance to make a healthy living without stirring over the doorstep, and record numbers of students defeated by a moribund jobs market, are turning to them for income. And for those who put the hours in, the rewards are enticingly real.

AFFILIATE MARKETING, INTERNET MARKETING, ONLINE MARKETING

The key is affiliated marketing, an industry born in the late 90s. A third party, or affiliate, acts as part of a virtual sales team by placing ads and links on their website, which will direct visitors to the home page of an established retailer. Every time that visitor goes on to make a purchase, or another specified transaction, the third party receives a commission.

AFFILIATE MARKETING, INTERNET MARKETING, ONLINE MARKETING

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